1. Concept & Scripts

    2. Voice Overs

    3. Casual / “Day in the Life”

    4. Testimonial

    5. Unboxing

    6. Product Review

  • UGC photos can take various forms, including:

    1. Product shots,

    2. Lifestyle images

    3. Event photos

  • Whitelisting is the process of an influencer granting a brand partner advertising permissions to their social media accounts. This allows brands to use the influencer’s handle for their ads. Whitelisting provides brands with many advantages, such as:

    1. Controlling who sees the influencer’s whitelisted posts and even targeting the post to people who don’t follow the influencer

    2. Having the ability to make small edits to the copy and creative of the influencer’s post

    3. Lengthening the shelf life of an influencer’s post, which is especially beneficial for formats like Instagram Stories that disappear in 24 hours

  • A dark post is an unpublished social post promoted as an ad to a specific audience. It’s a post that cannot be found organically and does not appear on your brand’s timeline

    Because they’re not “published” the same way as organic posts, dark posts are more formally known on Facebook as unpublished posts

Services

Dont see what you need? Reach out for personalized assistance in creating a social media concept brief aligned with your goals and brand pillars.